Bring clean western branding to your stitching with this yellow Ariat emblem design, built around the shield outline, the interlocking central mark and the ARIAT wordmark. The bold yellow against black gives it a strong, high-contrast look that reads clearly without fuss. It suits Ariat fans, rodeo wear customisers and anyone adding a recognisable logo to workwear or riding kit.
Because it uses just 2 thread colours and is kept open and lightly stitched, it sits neatly on garments without feeling heavy or overly solid. I’d use it on a denim jacket chest, a black softshell, a stable bag, a cap panel or the back of a riding shirt where the sharp edges of the shield can stay visible. With 12 size options from 3" to 10", it works equally well as a small badge-style logo or a larger statement on sturdier fabrics.








